Are you a natural born party planner and organizer? Do you love making lists, forging new business contacts, and organizing activities? Then you are the perfect person to run a Vow Renewal service!
A Vow Renewal is a ceremony where a couple publicly re-commits to their relationship by renewing their wedding vows and expressing their enduring love and loyalty in front of friends, children, and extended family. Vow renewal ceremonies can be simple, personal, and casual or formal, elaborate and festive, depending on your clients' personalities and preferences. Some even purchase new wedding bands with their reaffirmations engraved inside, to exchange at their ceremony!
While there are plenty of party and wedding planners, there is a growing market of people who are already married, but would like to renew their vows and have a vow renewal celebration with their friends and family. Your services would be very much like those of a wedding planner except you would be working with people who are not quite so restricted by a tight budget and instead of just starting out on their life together, have many years of shared history and memories, which they will likely also want to share with their loved ones. Your job would entail planning and organizing the vow renewal service as well as a type of reception celebration afterwards. Your fees would likely want to be in the ballpark of 15% of the total cost.
Planning a party can be a difficult challenge for anyone. The ordeal is time consuming and for most folks– just plain hard to do. Just locating different vendors to perform the appropriate services is often just the start of their challenges.
Since your couples are already married, you would not need to organize the legal aspects and paperwork of a typical marriage. You will just need to worry about organizing the fun and romantic stuff! They will likely be requiring the services of vendors such as bakers, photographers, videographer, jewelers, travel agents, bands, DJ's, singers, florists, bridal and clothing shops who specialize in party attire, seamstresses for making last minute alterations, decorators, printers (for invitations and banners), caterers, and businesses that rent tables, chairs, party tents, and large halls.
Since your clients are generally of an age where they have been married many years, they often have many friends who have also had long marriages and would likewise like to renew their vows, especially after seeing what a wonderful event you have enabled them to host!
You will likely want to advertise your services by running an ad in a local phone directory, list your business with an online business directory, and by printing up flyers and posting them in places where people of all walks of life would be likely to frequent. Be sure to include popular lunch places and coffee shops! Most post offices and grocery stores also have bulletin boards that they will allow you to place an advertisement upon. Be sure to take advantage of any public bulletin boards in your immediate area to find the people who are looking for you and your services. Don't neglect places like medical service buildings, health food stores, libraries, bridal shops and any other place that your potential clients may frequent. In no time at all, you will have built up a large clientele base, many by word of mouth as they witness your professional services in action!
Resources:
http://www.weddingsatsea.com/
http://www.idotaketwo.com/
http://www.theknot.com/
http://www.4romanticweddings.com/
http://www.lovetripper.com/
http://www.rainbowweddings.com/
August 15, 2008
